Sometimes all it takes is a quirky connection point—and enough flexibility for a downward dog—to create a movement with a passionate following. Let this be a lesson on donor engagement if you’re starting a nonprofit.
For example, the yogis in the following article started Gorilla Yogis to raise money for local charities and connect community members through yoga. They don’t even have to notify supporters of their events, participants come to them! You can learn to replicate such enthusiastic supporter engagement as you start a nonprofit.
Get started with inspiration from the Gorilla Yogis linked below.
Gorilla Yogis: Instant Philanthropy on a Mat [MINNPOST]
Image via Well + Good NYC