Social media provides an opportunity for a number of different things to occur. There are opportunities for advertising your nonprofit as well as to connect with recurring donors or to reach out with potential ones.
But maybe one of the most important aspects of social media is the opportunity to share your nonprofit’s stories. That includes successes, feel good stories or even misfires. Social media provides the door for others to peer into your nonprofit’s soul—it’s your decision on whether or not you want to open that door.
Learn more about how to use social media for nonprofit storytelling by following the link below.
Empowering NPOs with Social Storytelling [Konopinski/Razoo]