Anymore, nonprofit networking has nothing to do with cocktail parties or professional organizations. Nonprofits build their networks—with supporters, donors and volunteers—on social media.
Social media outreach is about keeping in touch, expanding your nonprofit’s reach and showing your relevance to the cause at hand. It’s more involved than counting the business cards you collected at a professional event. But it’s infinitely more valuable too.
Check out the article linked below for advice on measuring your nonprofit’s impact on social media (and it’s impact on your organization).
7 Steps to Measuring What You’re Doing with Social Media [Katya’s Nonprofit Marketing Blog]