We know that we harp on the importance of your nonprofit web design. (But hey, this stuff is important!).
Your nonprofit’s donation page isn’t an opportunity to be lazy. Using a generic e-commerce page can seriously cut down the amount of online donations your nonprofit collects. Studies from Network for Good show that nonprofits receive up to 7 times more in donations through a branded donation page. (And if that doesn’t change your minds, we don’t know what will).
For more on branded donation pages, check out the article linked below.
The online giving experience matters – and the data proves it [Katya’s Non-Profit Marketing Blog]
[...] site can result in an increase in donations…but that isn’t enough. A recent study cited by the Non-Profit Hub and Katya’s Non-Profit Marketing Blog reveals that having a “branded” donation site may [...]