If you had to pick a page on your website that sparkled above the rest, it should be your landing page. After all, they do serve some of the most important purposes for your nonprofit’s website. Whether it’s getting people to volunteer or donate, you need those people to help you achieve your mission.
So if you’re redesigning or coming up with a landing page from scratch, follow the three step process of planning, creating and improving functions on your landing page. By doing small upgrades like making a better thank you page or making sure your pages are less cluttered, you’ll be able to increase the effectiveness of your pages.
For more ways to get the most out of your nonprofit’s website landing pages, click the article linked below.
15 Ways to Optimize Your Website’s Landing Pages [John Haydon]