Your social media and mobile marketing efforts are only as good as the research they’re based on. And if that’s nothing, we’ve got a problem. Hopefully before diving into the social media world, you did your research—you looked at your target audience and figured out the best means to reach them. (Same goes for your mobile marketing plan.) In case your pool of research is more like a puddle, we’ve got some helpful statistics to keep in mind.
For more social media and mobile stats, check out the article below.
Reality Check: Social Media and Mobile [Nonprofit Marketing Guide]