Don’t turn your nonprofit marketing plan into an ad campaign. You’re better than that. Instead, master the delicate balance between call-to-action messaging and content that highlights your impact without self-absorption.
As if that doesn’t sound challenging enough, experts agree that your nonprofit marketing plan needs an individual personality. So save the boring organizational voice for businesses that lack imagination.
Check out the article and the infographic in the link below to learn more about avoiding the top five mistakes in nonprofit marketing.
Top Online Marketing Mistakes—And How to Avoid Them [Katya’s Nonprofit Marketing Blog]