Instagram is an image-based social media app with trademark simplicity. And in terms of popularity and of-the-moment photo heaviness, Instagram is hot. Like branding iron hot. Coincidentally enough, Instagram offers much potential as a nonprofit branding tool.
Nonprofits and for-profits alike are quickly picking up Instagram as a branding tool. Audiences—including your nonprofit’s—will be most responsive if you use this platform strategically.
For a thorough tutorial on how to use Instagram, as well as six tips for effective nonprofit branding through this app, keep clicking.
Using Instagram for Brands [Social Media Examiner]