5 Ways to Protect Your Nonprofit from a Brand-Killing Backlash
Nonprofit branding takes work. A branding strategy has to permeate every message, every appeal and each of your nonprofit’s representatives. But especially with the public platform provided by social media, angry nonprofit supporters can undo your meticulously crafted brand by voicing discontent.
Your nonprofit wouldn’t be the only organization that suffers a severe supporter backlash if you don’t communicate properly. And an angry band of donors is the last thing your nonprofit brand needs.
Follow the link below to learn five things your nonprofit can do to ensure supportive donors and keep your nonprofit brand intact.
5 Ways to Handle Consumer Revolt in an Angry Era [Katya’s Nonprofit Marketing Blog]