Topic: Nonprofit Brandingfeed

5 Tips for Finding the “Coolness Factor” of Your Nonprofit

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July 11th, 2012

The term “cool” is an indefinite one at best. A few years ago we would have never thought that oversized, formerly “nerdy” glasses would be seen as the epitome of cool. But hey, what do we know? Hipster culture has forever morphed the meaning of the word—so far be it for us to predict future trends.

While the term “cool” is somewhat vague in today’s culture, there are certainly things that even we can tell aren’t cool. Is your nonprofit’s cause one of them? We sure hope not. But for some nonprofits, “coolness” is an issue.

So how do you get people to find your cause as cool as a hipster? Check out the article below to learn 5 tips on finding your coolness factor.

5 Tips When Your Cause Isn’t “Cool” [Inspiring Generosity]

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