Building or revamping your nonprofit’s brand must be all or nothing if you expect to make an impression. And nonprofit branding is all about the impression. Your nonprofit brand’s impressions include the image your name conjures up in the audience, the way you make donors feel and the tone of your nonprofit’s voice. Every impression counts. Commit to an all or nothing branding approach to create lasting ones.
The best nonprofit branding strategies focus on nurturing and displaying creativity to make an emotional impact. For 22 ways to brand your nonprofit creatively, read the article that follows.
Why Creativity is the Underestimated Superpower of the Nonprofit World [Frogloop]