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Topic: Fundraisingfeed
Looking for Love in All the Wrong Places? Where to Look for New Donors
In the same way that you should rationally think through the scenario above, you should think about where your nonprofit is searching for new donors. Common sense tells us that if your nonprofit is looking to engage millennials for donations, Facebook and Twitter are great places to start. But if you’re wanting to target baby boomers, you probably won’t find many on Twitter—LinkedIn would be more likely.
For 5 more tips on finding potential donors on social media, check out the article linked below.
Use Social Media to Reel in Big Fish Donors [Beth’s Blog]