One step forward, two steps back won’t get you anywhere fast. (Go on, try it now.) And, unfortunately, overall charitable donations haven’t gotten back up to the level of 2007.
While this is somewhat discouraging news to hear, your nonprofit can still succeed at giving. The key is to stay ahead of the game. Since the competition is tough as all other nonprofits are battling to get back to where they were, it pays to be prepared.
Check out the article linked below for more stats on the state of American philanthropy.
Overall giving flat, online giving up [Katya’s Non-Profit Marketing Blog]