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Topic: Fundraisingfeed
Explosive Debate: A Book That Rethinks and Redefines Altruism
While it’s no secret that some people donate for different reasons, Wilson’s ideas about altruism may have some nonprofits rethinking their fundraising strategy—or at least their message.
Read about the controversial new ideas proposed about donors, altruism and fundraising in the article linked below.
Rethinking the Science of Generosity [Fast Company]