Nonprofit fundraising on social media is promising, but most organizations have some work to do before they’ve truly tapped the donation potential of each site. LinkedIn, for instance, is often overlooked as a fundraising opportunity.
The nature of potential supporters who frequent LinkedIn—professionals with more personal wealth than, say, a Facebook devotee—make the social media site a hotbed for major gifts. Essentially, there are bigger fundraising fish in LinkedIn’s sea than in Facebook’s pond.
Dive into fundraising on LinkedIn with the nine tips for nonprofits in the article below.
9 Best Practices to Put LinkedIn to Work for Your Nonprofit [DonorDriven]
Image via Back to Berlin…and BEYOND