Oh sure. That email marketing package your nonprofit purchased is real useful with small-gift donors and long-time supporters who send a check each month anyway.
Email marketing for nonprofits is incredibly valuable—unless your list sucks.
Email marketing is a science, and building your nonprofit’s list is an art. Follow the link below for a fundraising veteran’s in-depth how-to on building your nonprofit’s email list.
Building Your Nonprofit’s Email List [The Fundraising Coach]
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