Don’t let social media cultists throw your nonprofit off its marketing game. Supporters still depend on email as their primary method of online communication. So while it’s important to integrate a variety of online communication channels—responding to tweets, answering questions posted on your Facebook Page and so on—don’t let your nonprofit marketing plan neglect email.
Learn more about how your nonprofit’s audience uses email and expects your organization to use it in the article linked below.
Email: Still Not Dead! [Frogloop]