It’s an interesting time for nonprofits because of one fact: Our donors are changing. For example, not too long from now, millennial donors will become the majority. We need to have a clear outlook on current donor trends if we want to ensure future success. By reshaping our nonprofit marketing plan accordingly, nonprofits can develop [...]
We want lifetime donors. Those who want to stick with our cause because they love what we do. They want to be a part of a great movement that strives for a meaningful cause. Supporters want to have an engaged experience with us. In the terms of donor retention, then, what can we do in [...]
Hearts pounding, eyes flickering, adrenaline rushing. It’s not the end of a thrilling football game, but a simple sense of urgency in a call to action. Sometimes as nonprofits we need that final surge to make a donation goal or a particular campaign. In this case, urgency in social media campaigns can generate wildly successful [...]
We’ve all seen how social media has changed how donors and constituents follow nonprofits. With a click of a button, supporters want to see up to date stories and updates. If we don’t, supporters’ attention and dedication may be focused elsewhere. That’s why it’s necessary for us to communicate on the platforms they interact with [...]
Sometimes frustration with volunteers or fundraising efforts leaves us bitter and confused. Why is this situation so difficult? Why are we having trouble now? We all face these mini crises. It’s our attitude that will get us out of the rut. In the case of asking for volunteers, we can’t demand supporters to volunteer. All [...]
Welcome to the click and engage generation. Today, the Millennial Generation is known for their support of nonprofits. That’s great. We love the support via Facebook, Twitter and so on. But finding millennial support stemming from and outside the nucleus of social media remains a hurdle. In order to truly gain millennial support beyond a [...]
National Volunteer Week is drawing near. During the week of April 21 – 27, volunteerism is the primary focus for all nonprofits. This year in particular may be one of the most important years to promote this great event. The nonprofit sector is facing both deductions and reduced funding from several areas. As these limitations [...]
Nonprofits need to make their presence known. Many local communities have organizations, granted smaller ones, fighting for a cause and they don’t even know it. Volunteers in these communities are ready to help, but they may not know you’re there. Smaller nonprofits need to find exposure to their communities in order to grow and expand. [...]
Unfortunately, volunteering is not a one-way street. Nonprofit supporters today beg for an answer to the question, “what’s in it for me?” It seems as though nonprofits need to layout the benefits to supporters as to why they should volunteer for their cause. Give supporters the down and dirty details and show them the goods. [...]
The old-school style of fundraising views donors in a transactional sense. You have to persuade donors to contribute to your cause, and then keep stewarding them so that they don’t forget who you are later, when you need more resources. But today, game-changing fundraisers know that getting donors involved in your cause is more important [...]
Volunteer Recruiting
feed10 Trends That Show Times (And Donors) Are A Changin’
It’s an interesting time for nonprofits because of one fact: Our donors are changing. For example, not too long from now, millennial donors will become the majority. We need to have a clear outlook on current donor trends if we want to ensure future success. By reshaping our nonprofit marketing plan accordingly, nonprofits can develop [...]
We Get What We Give—Donor Retention
We want lifetime donors. Those who want to stick with our cause because they love what we do. They want to be a part of a great movement that strives for a meaningful cause. Supporters want to have an engaged experience with us. In the terms of donor retention, then, what can we do in [...]
It’s the Final Countdown—Social Media Calls to Action Thriving on Urgency
Hearts pounding, eyes flickering, adrenaline rushing. It’s not the end of a thrilling football game, but a simple sense of urgency in a call to action. Sometimes as nonprofits we need that final surge to make a donation goal or a particular campaign. In this case, urgency in social media campaigns can generate wildly successful [...]
Don’t Wait for Them—Go Where the Supporters Are
We’ve all seen how social media has changed how donors and constituents follow nonprofits. With a click of a button, supporters want to see up to date stories and updates. If we don’t, supporters’ attention and dedication may be focused elsewhere. That’s why it’s necessary for us to communicate on the platforms they interact with [...]
Attitude is Everything: Simple Advice for Nonprofits
Sometimes frustration with volunteers or fundraising efforts leaves us bitter and confused. Why is this situation so difficult? Why are we having trouble now? We all face these mini crises. It’s our attitude that will get us out of the rut. In the case of asking for volunteers, we can’t demand supporters to volunteer. All [...]
Gaining Millennial Support Beyond the Computer
Welcome to the click and engage generation. Today, the Millennial Generation is known for their support of nonprofits. That’s great. We love the support via Facebook, Twitter and so on. But finding millennial support stemming from and outside the nucleus of social media remains a hurdle. In order to truly gain millennial support beyond a [...]
Gear Up Your Nonprofit for National Volunteer Week
National Volunteer Week is drawing near. During the week of April 21 – 27, volunteerism is the primary focus for all nonprofits. This year in particular may be one of the most important years to promote this great event. The nonprofit sector is facing both deductions and reduced funding from several areas. As these limitations [...]
How to Put Your Nonprofit in the Spotlight
Nonprofits need to make their presence known. Many local communities have organizations, granted smaller ones, fighting for a cause and they don’t even know it. Volunteers in these communities are ready to help, but they may not know you’re there. Smaller nonprofits need to find exposure to their communities in order to grow and expand. [...]
Provide the Benefits When Recruiting Volunteers
Unfortunately, volunteering is not a one-way street. Nonprofit supporters today beg for an answer to the question, “what’s in it for me?” It seems as though nonprofits need to layout the benefits to supporters as to why they should volunteer for their cause. Give supporters the down and dirty details and show them the goods. [...]
How to Get Donors Involved: Ask for Advice
The old-school style of fundraising views donors in a transactional sense. You have to persuade donors to contribute to your cause, and then keep stewarding them so that they don’t forget who you are later, when you need more resources. But today, game-changing fundraisers know that getting donors involved in your cause is more important [...]