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Nonprofit Web Design
feedEven Online, You Can Tap into Emotions
When’s the last time you shook someone’s hand? Think hard. If it was longer than a week ago, you know first hand that times are a’changin’. Prior to the days dominated by social media, people would meet face-to-face, be introduced and then expected to carry on a conversation in person. (The horror!) As technology has [...]
The Art of Storytelling through Nonprofit Website Design
We all know a great storyteller when we hear one. They could make everyday chores like grocery shopping or dusting sound like an adventure with their imaginative and carefully-scripted words. But when we limit storytelling to words on a piece of paper, we limit our organizations. Storytelling can be just as captivating (if not more [...]
How to Get Donors to Give on Your Donation Page
We learn the art of business from a very young age: the lemonade stand. You lure them to your storefront with your cute dimples and inviting smile, and then you make the sale with your effortless business plan (25 cents for a delicious, refreshing cup). Go back to those lessons. Uncomplicate your nonprofit’s donation page [...]
Want to Get Found on Google? The Reality of SEO for Nonprofits
How do you get found on Google as a nonprofit? What’s the secret to search engine success? What’s this SEO (search engine optimization) stuff, why is it such a clunky phrase – and what do I need to do so I can forget about it? Glad you asked, because we’re offering an exclusive, free webinar [...]
3 Can’t-Forget Essentials for Effective Donor Pages [VIDEO]
While it’s not about the money (otherwise, you wouldn’t be in this gig), your nonprofit simply needs revenue to operate. Without it, how are you going to fund those amazing programs (much less, pay your employees)? That’s why the donor page is probably the most important individual element of your nonprofit website. It’s critically important to [...]
9 Tactics to Convert Website Visitors into Supporters
Wrangling visitors to our nonprofit websites can be tricky—even trickier, getting them to stay. If we want visitors to help take action for our cause, we need to streamline this process for them and it begins at our website. Cutting down presented call to action options for the user allows for quick readability and turnaround. [...]
Is Your Nonprofit Website Funsized? (A.K.A. Mobile Friendly)
We are obsessed with making everything smaller. Smaller smartphones, smaller smart cars, smaller bodies, smaller computers, smaller small. (Sorry, got carried away on that last one.) In an age where everything seems to be shrinking, your nonprofit should (hopefully) be expanding to mobile. (If you haven’t already). Considering updating your website to a responsive or [...]
Why Does Your Nonprofit Website Need to Be Mobile Friendly? We’ve Got 1.5 Billion Reasons Why
We love it when people look at a huge chunk of information, sift through it, and give us the highlights in a pretty package. That’s just what the good folks at Katya’s Non-Profit Marketing Blog have done with the results of the 2013 Internet Trends report. The headlines? Mobile usage continues to skyrocket. There are [...]
Your Nonprofit Donation Page Should Match Your Website—Just Like Garanimals
Garanimals is a children’s clothing line designed to help teach kids about pairing clothes (so they don’t end up looking like that kid to the right). The concept of matching is difficult, even for some adults (there’s a running joke of needing to design an adult line for men to help avoid fashion faux pas). [...]
How MTV Helped this Nonprofit with Better Storytelling and a Rebrand
It doesn’t matter how amazing your cause is (or how great your impact) if you can’t tell a great story about it. At least, that’s what the Center for Employment Opportunities (or CEO–get it?) found out. Despite the amazing outcomes they consistently demonstrated, their message just wasn’t resonating with the donors–which meant less money, and [...]