Take it from a successful billionaire. His first venture may have been for-profit, but he’s made a splash in the nonprofit world. The man behind the insight, Bill Gates, has a message for you on data and measurement. Sure, data measurement is time consuming. But as Melinda Gates pointed out, if being a data nerd [...]
Sure, you’ve got an editorial calendar for your organization’s content. And that’s a great start. But different content channels aren’t the same. Apples and oranges are both fruit, but they’re very different. Likewise, Twitter and Facebook are both social media but they shouldn’t be treated the same. It’s time to treat them like the individuals [...]
Studies show that only 15 to 20 percent of people see the posts you make on your newsfeed. With numbers like that, are promoted posts on Facebook worth it? Ultimately, your organization will need to decide whether or not the price is worth the reward. You could potentially increase donations and the number of volunteers [...]
When the Humane Society of the United States posted a message with a picture to their Facebook page, they hit the bullseye right on the mark. Within 48 hours, they had 21,000 shares, 18,000 likes and thousands of comments. So what made their message go viral? By building a strong network and paying attention to [...]
As a nonprofit, you are obligated to give out information so that potential donors can decide if they want to give you funds. But when it comes to collecting data from donors or volunteers, that information should remain private. Always let the donors know what data you’re collecting and why, and don’t disclose any information [...]
Beth Kanter’s Blog
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Advancing Social Media Measurement for Philanthropic Outcomes #sm_re
#npfail Share Your Nonprofit Fail Story and Win A Microsoft Surface!
Unlocking Data for Philanthropy: Notes from Global Philanthropy Forum Session
Nonprofit Advice from a Successful Billionaire Philanthropist
Take it from a successful billionaire. His first venture may have been for-profit, but he’s made a splash in the nonprofit world. The man behind the insight, Bill Gates, has a message for you on data and measurement. Sure, data measurement is time consuming. But as Melinda Gates pointed out, if being a data nerd [...]
Repurposing Content for Social Media Made Easy
Sure, you’ve got an editorial calendar for your organization’s content. And that’s a great start. But different content channels aren’t the same. Apples and oranges are both fruit, but they’re very different. Likewise, Twitter and Facebook are both social media but they shouldn’t be treated the same. It’s time to treat them like the individuals [...]
How to Determine the Value of a Promoted Post
Studies show that only 15 to 20 percent of people see the posts you make on your newsfeed. With numbers like that, are promoted posts on Facebook worth it? Ultimately, your organization will need to decide whether or not the price is worth the reward. You could potentially increase donations and the number of volunteers [...]
How One Nonprofit Captivated its Audience with Social Media
When the Humane Society of the United States posted a message with a picture to their Facebook page, they hit the bullseye right on the mark. Within 48 hours, they had 21,000 shares, 18,000 likes and thousands of comments. So what made their message go viral? By building a strong network and paying attention to [...]
7 Ways and Reasons to Keep Some Nonprofit Data Private
As a nonprofit, you are obligated to give out information so that potential donors can decide if they want to give you funds. But when it comes to collecting data from donors or volunteers, that information should remain private. Always let the donors know what data you’re collecting and why, and don’t disclose any information [...]